Ian Rogers
Product & Experience Design

Schedule Ratings

TV Analytics • Data Visualization
Large monitor with graph data and tablet with chart settings
Large screen showcasing the app featuring the show Community. ipad placed on the side featuring chart settings view. TV show Community character, Abed, stands on the side looking on.

Overview

Schedule Ratings is a customizable internal web app built exclusively for NBCU, designed to compare television show and network viewership ratings.

Needs & Requirements
A small group of NBCU senior executives needed a scheduling tool to evaluate past and current ratings data across major broadcast networks and shows. The tool had to offer easy-to-navigate visual comparisons with intuitive touch controls for non-technical users. Portability was also essential (freedom from bulky laptops), allowing easy transport between boardrooms for strategic planning.

Design Solution
The iPad-based app provides customizable, filterable data views by network, demographic, program, time slot, and season. Multiple visualization modes enable direct comparisons, while drill-down features support deeper long-term performance analysis. For collaborative meetings, the interface scales seamlessly from iPad to conference-room displays, supporting real-time screen sharing and group analysis for programming decisions.

Data-Driven Decisions
By turning raw ratings data into interactive visuals, the tool makes it easy to spot performance patterns, track long-term trends, and shape programming strategy all with the touch of a fingertip.

Networks: Single Column Graph

Graph drawer options with date selector
Laptop viewport showcasing season, program & chart types

Networks Chart

Graph Controls, Drill-down Details, Day Ratings
Three tablet views showcasing rating info

Schedule Ratings Logo

Final Identity and Concept Sketches
Main Logo on white background and Black Backgrounds
Final Design
Alternative Logo treatments with title
Alternative Logo treatments with title
Concept Explorations

Demographics Chart

By Network, Range & Timeslot
Two tablets; chart controls and line graph views

All Graphs

4-up View
All Graphs View - Hidden Attributes
Graph key closed: Menu, pop-over and reloading screens
All Graphs View - Shown Attributes
Graph key opened: Chart details